Acosta Europe is the European arm of the global Acosta sales and marketing business, which employs over 30,000 people globally – representing the world’s leading brands in retail. In the UK, the Acosta Europe team predominantly works in supermarkets and convenience stores, helping grow sales of household brands such as Nestlé, Heineken & Kraft Heinz through the use of data, insights and delivered by representatives in the field.
The award-winning Acosta Europe team relies on a vehicle fleet, with safety and usability at its core. It has chosen to partner with Rivervale in the next phase of its ongoing development. Established in 2001, Rivervale is the UK’s leading vehicle leasing company (5* rated by TrustPilot), providing clients access to over 10,000 vehicles across a range of requirements. Reflecting client requests and the emerging transition of the automotive market to EV, Rivervale is leading its industry in providing support to customers: support which is underpinned by ODO.
ODO’s functionality allows both businesses and leasing brokers to monitor and understand the use of vehicles: providing critical management data at a time when the combination of ICE and EV vehicles is under scrutiny. Customers such as Acosta Europe and Rivervale are essential components of the ODO ecosystem. Their use of and feedback on ODO’s adaptability and insight are critical to the use of its systems.